Tag: #SocialMedia
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AMA of Central PA Networking Social
Whether you are a college student or a C-level executive, if you are given the opportunity to network with others in your field through a professional organization, always take it. The art of networking with other professionals in your field has a lifetime of benefits. I had the opportunity to do just this at the…
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A powerful marketing partnership: artificial intelligence and the human mind
How AI could help Market to visually challenged consumers As someone who is legally blind, and can only read large print, I struggle to read social media captions, small copy on advertisements, or pretty much any little print, unless I can make it bigger. However, AI might be changing that. Along with screenreaders, apps that…
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A picture may be worth 1000 words, but what if you can’t see it?
Ever looked at an image on social media, and couldn’t tell what was going on? Ever watched a video on YouTube or social media and then unable to identify the subject? Ever looked at an advertisement on social media and couldn’t tell what they were advertising? If you answered yes to any of these questions,…
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Why is Accessibility in Business Important?
Since the beginning of time, we’ve traded, bought, or bartered for our products. Fast forward thousands of years and now business has transformed into a multi-faceted necessity of life. Everyone does business. The issue is that not all businesses are accessible to those with disabilities. ““According to the CDC, approximately 61 million individuals in the…
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Is Silence REALLY The Right Sound?
You’re on break at work and you pull out your phone📱 to check Facebook. With your screen reader, you struggle to understand any videos on the platform. This is where captions and correct in video descriptions come in. According to an article published by Newton Technologies, “In 2022, videos will make up more than 82%…
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Social Media Standoff: Instagram, Facebook, Snapchat, and Twitter
It’s literally everywhere. It’s ubiquitous. It’s inescapable. But… Is it accessible??? As a college student, especially within the marketing field, I am constantly on social media and observing various marketing trends and accessibility changes that companies make. Throughout this post, I will unpack some of the social media platforms I use, and how accessible they…